Branded is a dark and mind-bending journey into a surreal, dystopian society where corporate brands have unleashed a monstrous global conspiracy to get inside our minds and keep the population disillusioned, dependent and passive. One man’s Misha (Ed Stoppard) passion to unlock the truth behind the conspiracy will lead to an epic battle with the hidden forces that really control our world.
Enter the dark and mind-bending world of BRANDED by unlocking the 97 QR codes embedded in the trailer!
BRANDED stars Ed Stoppard, Leelee Sobieski, Jeffrey Tambor, Ingeborga Dapkunaite and Max Von Sydow.
QR Codes in the BRANDED trailer:
The BRANDED trailer includes 97 unique QR codes with additional codes embedded in the film’s website, social pages, posters and other materials. QR codes enable consumers with a smart phone and a reader app to scan a code in the BRANDED trailer or other marketing materials which will reward them by offering a deeper glimpse into the film’s alternative universe of out-of-control brands, consumer gluttony and insatiable materialism through exclusive image and video content. Overall the BRANDED marketing campaign will include 100 QR codes in all. Unlock them all!
About BRANDED:
BRANDED is a dark and mind-bending journey into a surreal, dystopian society where corporate brands have unleashed a monstrous global conspiracy to get inside our minds and keep the population disillusioned, dependent and passive. One man’s Misha (Ed Stoppard) passion to unlock the truth behind the conspiracy will lead to an epic battle with the hidden forces that really control our world.
BRANDED is the vision of two widely respected marketing executives: Jamie Bradshaw and Alexander Doulerain. Bradshaw and Doulerain co-wrote, produced and directed. Ed Stoppard, Leelee Sobieski, Jeffrey Tambor, Ingeborga Dapkunaite and Max Von Sydow star.
Visit the official website
Trailer Link
Roadside Attractions will release BRANDED September 2012.
